Bet Online With PlayUp Sportsbook

Sports Betting in New Jersey and Colorado with fair limits, great pricing and the highest quality of customer service in the industry.

Play legal mobile slots for real money with our Slots+ app in more than 25 states.

PlayUp Racebook is a brand-new revolutionized horse racing book now live in 26 states.

PLAYUP

Get Started Betting in 3 Easy Steps:

Create Your Account

Search PlayUp Colorado or PlayUp New Jersey in the Apple or Google Play store. Download the app

Make Your First Deposit Safely and Securely

The final piece of the registration puzzle is linking your payment details through one of our many secure deposit options

Place Your Bets

Navigate through the app and filter available bets through sports or leagues. Select any game you want. It’s that simple.

Official Sportsbook Partner of the New Jersey Devils.

For all our NJ bettors, make sure to stop by the PlayUp Lounge in the Prudential Center at the next Devils game for a one of a kind in-game experience. You can also find our PlayUp Brand Ambassadors making their way around the arena with special bonuses for all bettors that sign up.

Not Ready to Play For Real?

Our free-to-play games let you win free betting credits available to use in the
app.

Play For Free

Follow us on our social media for breaking sports betting news, educational content and chances to win prizes.

Are you treated like an enemy at your current sportsbook?

Tired of getting held back by betting limits with no explanation? You’ll never have to worry about that at PlayUp because our limits are the most transparent in the market. We’ve also got minimum guarantees, so you’ll know exactly how much you can bet, every time you’re looking to play

Frustrated that your Sportsbook has no customer service phone number?

At PlayUp, we provide a 1st class, industry-leading platform with friendly, helpful U.S.-based agents available by phone and email. (and live chat coming soon to all states)

Unhappy with pricing? Silly bonus rules?

PlayUp is the industry leader in teaser prices and offers reduced juice specials with a simple 2x bonus rollover. We offer all of this so you can focus on what really matters– winning that bet.